The Indie Launchpad Initiative: Taking Your Game To New Heights

Indie game development is exploding. Over the past few years, the proliferation of platforms, democratization of dev tools, and a global remote talent pool have resulted in a bonanza of innovative titles. It’s a testament to the incredible creativity, passion, and ingenuity of upstart developers. But with that thriving scene comes a hard truth: the quality of your game alone sometimes isn’t enough to stand out in a crowded, competitive market. 

Let’s look at the numbers:

• 2023: Over 14,500 games released on Steam alone – that’s nearly 40 new titles every single day!
• Lifetime Earnings: A staggering 80% of games earn less than $35,000 in their lifetime, often failing to recoup development costs.
• Competition: With over 83,000 games on Steam, the battle for visibility is fierce.

At Reverb Communications, we’ve spent over 20 years immersed in the gaming industry, working with both indie studios and major publishers. We’ve seen firsthand the challenges faced by small developers over the years. And the current market might be the most challenging launch environment yet. Enter Reverb’s new Indie Launchpad initiative. 

These are customizable, limited engagement partnerships designed to help cut through the noise. Designed for small devs with limited budgets, Launchpad packages give devs the extra boost needed to raise visibility among press, influencers, and ultimately players. 

We understand that every indie game is unique, so we offer:

• Tailored Solutions: We offer customizable launch packages that align with client vision, budget, and target audience.
• Deep Industry Expertise: We leverage our both experience and extensive network of press contacts, influencers, and industry insights to maximize your game’s exposure.

Results-Driven Approach: Our focus is on delivering measurable results that drive wishlists, sales, and long-term success.

Beyond the Launchpad: Your Strategic Partner

The Indie Launchpad is just one way we help indie devs succeed. We offer a wide range of services designed to elevate your game’s presence:

• Branding and Positioning: Craft a compelling brand identity that resonates with your audience.
• Landing Page Development: Create a captivating landing page that drives conversions.
• Trailer and Asset Creation: Showcase your game with stunning visuals and engaging trailers.
• Social Media Strategy: Build a vibrant community and engage with your players.

And much more: We’re your one-stop shop for all your PR and marketing needs.

Your Success is Our Mission

We’re not just a PR agency – we’re your strategic partner in the journey to indie game success. We’re passionate about helping you achieve your goals and stand out in a crowded marketplace.