Video Game PR Insight and Trends

REVERB NEWS

Skater XL Launch Marketing Case Study | Reverb

Skater XL Launch Marketing Case Study | Reverb

How Reverb Built a Multi-Channel Launch for Skater XL Bringing Skater XL to market required more than generating awareness for the game. Easy Day Studios needed a coordinated launch across digital storefronts, physical retail, owned channels, and social platforms....

Rocket League PR Case Study | Reverb Communications

Rocket League PR Case Study | Reverb Communications

Rocket League Case Study: Building Launch Momentum Through Hands-On PR Rocket League paired a simple, immediately understandable concept—soccer played with rocket-powered cars—with gameplay that needed to be experienced firsthand. Ahead of launch, Reverb focused its...

Amplitude Studios’ Endless Series PR Case Study | Reverb

Amplitude Studios’ Endless Series PR Case Study | Reverb

How Reverb Helped Build Recognition for Amplitude Studios’ Endless Series Amplitude Studios built the “Endless” series across several distinct strategy experiences, including Endless Space, Endless Legend, and Dungeon of the Endless. Reverb worked with Amplitude...

Indie Game Launch Strategy for Fall 2026 | Reverb

Indie Game Launch Strategy for Fall 2026 | Reverb

Fall 2026: Where New Games Go to Die? 10 Launch Tips for Indie Developers Late last year, we laid out a roadmap for marketing your game in 2026. Now that we’re moving into the back half of the year, the landscape has only become more intense. With blockbuster releases...

Video Game Audience Research & Community Growth | Reverb

Video Game Audience Research & Community Growth | Reverb

How Video Game Audience Research Builds Lasting Communities Connecting with your audience is essential to  any game’s success, whether it’s a new release or an ongoing title. Careful attention goes into messaging, asset creation, event planning, and timing...

How Reverb Helped Drive Early Momentum for PUBG

How Reverb Helped Drive Early Momentum for PUBG

How Reverb Helped Drive Early Momentum for PLAYERUNKNOWN’S BATTLEGROUNDS Intro Before PLAYERUNKNOWN’S BATTLEGROUNDS (PUBG) became one of the most recognizable names in games, Reverb Communications developed and executed a comprehensive communications campaign during...

Influencer Marketing Tools for Game Launches

Influencer Marketing Tools for Game Launches

Influencer Marketing Tools for Game Launches Influencer Relations is a form of marketing that can be very intimidating if you’re unfamiliar with the space or launching a game for the first time. It’s critical to have a basic understanding of how to attract content...

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