Build Video Game Influencer Partnerships
Unleash the Power of Gaming Influencers: Amplifying Your Games Through Strategic Partnerships and Organic Promotions. Join Reverb’s network of over 6,500 livestreamers and content creators, enhanced by our collaboration with Keymailer.co, for unparalleled exposure in the gaming community. Our influencer relations team, backed by a track record of success with top titles, ensures your game reaches its peak potential with strategic organic and paid promotions.
REVERB VIDEO GAME INFLUENCERS
The video game influencer landscape is constantly evolving, and our team remains at the forefront of these changes. We specialize in crafting and executing influencer campaigns tailored to highlight the distinctive features and objectives of each video game or hardware product. Our proprietary platform, Reverbgames.io, boasts a roster of thousands of top-tier influencers. However, it’s our personalized connections that truly set us apart.
Through our established relationships with content creators and influencers across gaming, tech, lifestyle, and various other niches, we secure strategic organic and paid promotions that ensure maximum exposure.
The Reverb team has consistently delivered successful influencer campaigns for software, hardware, and event promotions, solidifying our reputation as leaders in fostering impactful relationships within the influencer space.
We can handle:
- Organic Influencer Outreach
- Sponsored Influencer Negotiations and Contracts
- Key Distribution and Coverage Tracking
- Custom Influencer Activations and Events
- Micro and Macro Influencer Campaigns
PUBLIC RELATIONS
MARKETING
INFLUENCERS
CREATIVE SERVICES
Match the Game to the Creator’s Audience
A creator’s audience fit matters as much as the size of the channel. We consider the games they play, the formats they make, and the players they reach when planning outreach or sponsored partnerships.
We coordinate the pitch, access to the game, campaign timing, and supporting materials. Organic outreach and paid activations serve different needs; we help your team choose an approach that fits the milestone and track the content that follows.
See Influencer Campaign Examples
Explore our Razer Snap Tap influencer case study for a campaign focused on FPS creators. Our Myth of Empires case study looks at PR and creator outreach around a major release. See more examples in our case study collection.
Influencer Marketing Questions
What is the difference between organic and sponsored outreach?
Organic outreach introduces the game and may offer access without paying for a placement; creators decide whether to cover it. Sponsored partnerships agree on deliverables, timing, and compensation. We can support both as part of a campaign.
What do creators need before playing?
A suitable build, working access, clear information, and any relevant embargo or campaign details help creators prepare. Useful gameplay and visual assets can also support the content around the session.
How does influencer marketing work with PR?
Creator outreach and press campaigns can share a milestone while targeting different audiences. Coordinating them with the trailer, storefront, and wider marketing plan helps keep the introduction consistent.
Read our guide to Twitch viewbotting and influencer ROI for considerations when evaluating creators. Discuss your influencer campaign with Reverb.