CASE STUDIES
Explore real-world game marketing case studies from Reverb Communications. See how our team has helped developers and publishers build launch momentum, secure press coverage, support influencer campaigns, increase visibility, and connect games with the right audiences.
Skater XL Launch Marketing Case Study | Reverb
How Reverb Built a Multi-Channel Launch for Skater XL Bringing Skater XL to market required more than generating awareness for the game. Easy Day Studios needed a coordinated launch across digital storefronts, physical retail, owned channels, and social platforms....
Rocket League PR Case Study | Reverb Communications
Rocket League Case Study: Building Launch Momentum Through Hands-On PR Rocket League paired a simple, immediately understandable concept—soccer played with rocket-powered cars—with gameplay that needed to be experienced firsthand. Ahead of launch, Reverb focused its...
Amplitude Studios’ Endless Series PR Case Study | Reverb
How Reverb Helped Build Recognition for Amplitude Studios’ Endless Series Amplitude Studios built the “Endless” series across several distinct strategy experiences, including Endless Space, Endless Legend, and Dungeon of the Endless. Reverb worked with Amplitude...
How Reverb Helped Build Launch Momentum for The Last Case of Benedict Fox
How Reverb Helped Build Launch Momentum for The Last Case of Benedict Fox Launching an indie game takes more than posting a trailer on Steam and YouTube or executing a launch-day press push. It requires a tailored communications plan, targeted creator and press...
How Reverb Helped Launch Global Awareness for Guardians of the Wild Sky
How Reverb Helped Launch Global Awareness for Guardians of the Wild Sky Launching a new game IP is never simple. It is even harder when that reveal needs to break through one of the busiest windows of the year for game announcements. For Blue Isle Studios’ Guardians...
How Reverb Helped Wuthering Waves Earn Awards Recognition and Launch Momentum
How Reverb Helped Wuthering Waves Build Launch Momentum, Earn Awards Recognition, and Expand to PS5 Intro When Kuro Games prepared to launch Wuthering Waves in May 2024, the goal was ambitious: establish the game as a serious competitor in the gacha market and build...
How Reverb Helped Drive Early Momentum for PUBG
How Reverb Helped Drive Early Momentum for PLAYERUNKNOWN’S BATTLEGROUNDS Intro Before PLAYERUNKNOWN’S BATTLEGROUNDS (PUBG) became one of the most recognizable names in games, Reverb Communications developed and executed a comprehensive communications campaign during...
How Reverb Helped Drive North American Media Coverage for Goddess of Victory: NIKKE
How Reverb Helped Drive North American Media Momentum for Goddess of Victory: NIKKE Intro For live service games, major collaboration announcements can do more than generate a short-term spike in attention. When executed well, they can reinforce brand relevance,...
Myth of Empires Case Study | Video Game PR & Influencer Marketing Results
Myth of Empires Case Study How Reverb Executed a Global Launch with PR and Influencer Marketing Intro Launching a major online game is never simple, especially when the market is crowded and player attention is moving fast. For the Version 1.0 launch of Myth of...
Tides of Annihilation Case Study | Video Game PR Success
Tides of Annihilation Case Study THE SITUATION In 2024, newly formed, China-based Eclipse Glow Games approached Reverb Communications for strategic planning on the reveal of their debut title – Tides of Annihilation – as well as long-term, go-to-market...
Wobbly Life 1.0 Launch Case Study | Reverb PR
Wobbly Life 1.0 Launch Case Study The Challenge When RubberBand Games came to us for help with launching Wobbly Life out of Early Access, they already had a passionate and loyal fanbase. They had built this fanbase using grassroots efforts and cultivated their...
Somber Echoes Console Launch Case Study
Somber Echoes Console Launch Case Study The Challenge Somber Echoes launched on Steam to very positive user reviews, but the game largely flew under the radar in a saturated metroidvania market. Reverb saw untapped potential in the title’s console debut, recognizing...















